Optimus

Customer relationship management has been the focal point yet the most neglected thing since the creation of companies. It is well known that the more customer focused your business is, the more you stand a chance to gain and build up customer loyalty. Specifically, when it involves... Read more

You may have heard of CRM, or Customer Relationship Management. A very popular concept, it has now become one of the cornerstones of business management. Indeed, customer data management is set to be the workhorse of marketing campaigns: mastering Customer Relationship Management... Read more

Looking for the best free CRM software for your business? The age of Excel is at its end! To improve the management of your business, you have to adopt a CRM (Customer Relationship Management) software. Among the many CRM software on the... Read more

Can’t seem to retain existing customers or having problems building long-lasting customer relations? Follow these 5 steps of the CRM process to implementing an effective strategy and increase your profits by improving brand loyalty. A CRM strategy is a key player in retaining customers and building long-lasting or effective client relationships, the whole company’s functions must be... Read more

CRM consists of strategies, processes, and software that manage your company’s interactions with customers and potential clients. This helps you sell more and build customer loyalty with a longlasting lifecycle. But what does CRM stand for? What are some examples of CRM software? And, why is CRM important?... Read more

Are you looking for free open source CRM software? For sales teams that are customer-centric along with marketing departments, CRM applications can be fundamental for lead management at 360 degrees to achieve greater productivity from end to end, optimize speed... Read more

The term commercial real estate CRM encompasses two essential concepts: Customer Relationship Management within a broader real estate development framework, which should serve marketing objectives and business development strategy; The IT tool, the CRM software by which the real estate agency or real estate... Read more

Today, there are many Customer Relationship Management examples in business. Indeed, customers are the most important part of any business and it is vital to have a good relationship with them to reduce customer attrition. Here is everything you need to know about Customer... Read more

The growing domination of the Internet makes the business battle of all industries more fierce and complicated. But a company that knows how to take advantage of this opportunity to improve the experience and interact strongly with customers on omnichannel... Read more

To choose or not to choose an open source CRM, that’s the dilemma. Deciding which customer relationship management (CRM) system is best suited to your business or enterprise is no easy task, especially considering the sheer number of options on the market today.... Read more